How to Brand Yourself as a Thought-Leader in a Career

How to Brand Yourself as a Thought-Leader

Being able to stand out from other candidates is a big part of the process of getting a new job nowadays. Being considered a thought-leader in your industry helps a lot. But, what’s the best way to accomplish this? Here, we will talk about ways to boost your presence and your value in your industry by becoming a well-respected thought-leader.

Develop a brand for yourself online

Make a list of your strengths and use them to develop a brand for yourself, using the Internet as your platform. Start with the industry you are most strong in, based on your career history and interests. Register your name as a domain and create a blog or website under this. Share your expertise.

Create a logo

We live in a visual world today. Use your brand to develop a logo that represents what you stand for, your area of expertise, and your ideas. You can get one for very cheap using Fiverr or other online creative services. Put this logo on your website, your blog, your resume, and your calling cards.

Create your own hype

First off, you will need to imagine yourself as being your own publicist now.  Everything you accomplish, create, and launch you need to get the word out there. Use press releases, blog posts, and word-of-mouth from your contacts to do this.

Expand your brand with social media

Use the power of social networking to get your brand out there to all of your connections, and more. Participate in industry groups on social networks. Use your branded logo and website to further the cause. Present this brand as yourself and make sure to share expert content and comments with others.

Get others to support your brand

Using your new brand, establish partnerships and relationships with affiliates who can spread the word about you. If you are seeking a new job, use this to your advantage by asking for referrals from current employees at the companies you are targeting.

Develop your brand in your career

Throughout your career, you can continue to build your brand in the way you conduct yourself on the job, how you manage projects, and how you interact with people. Your brand goes before you and it’s your reputation that counts the most. Use your brand to focus on the forward movement of your career path and as a true thought leader.

 

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Using the 30-60-90 Plan at a New Job

Using the 30-60-90 Plan at a New Job

When starting a new job, how can you make it a long-term success? Try using the 30/60/90 plan. What is this all about, you may ask? It’s your timeline for overcoming the emotions, worries, and obstacles that can come between you and career growth. When you plan out your new job this way, your first few months on the job will be focused on goals that will help you get there.

Realize your full potential with the smart 30-60-90 day career plan. Here’s how…

The first 30 days – Learning Your New Job

Getting accustomed to a new job takes a good month or so for most people. Use the first 30 days as your time to learn everything you can about the job and what your role helps the company to accomplish. It’s important to put the time in to learn all you can about the company, from its leadership team downward to its customers.

Find out what the mission statement says and how it ties into the vision for the company. Embrace the core values of the company. Start learning about your supervisor and what they expect from you. Get to know what the corporate culture is about and why it matters to your job.

The next 60 days – Putting Yourself in the Equation

At this point, you should be well-acquainted with the company and its goals. You should also have a pretty good idea of how you fit into things, at least on the surface. Now it’s time to go deeper. To become indispensable to the team, you need to work hard to add your strengths and talents to the mix in a visible way. This is putting yourself in the company for the long term.

Some ways to accomplish this are to brainstorm ways to add more value to your job, becoming an effective communicator, taking on new responsibilities, being flexible in accepting new tasks, listen more than talking but also contribute to the team. Stay ahead of things by exceeding your boss’s expectations of you on a continual basis.

The 90 days and onward – Building on Your Success

Once you have passed the 90-day mark, the chances of losing your job get much slimmer. This is because you have invested a lot of time and effort into becoming a valuable team player. By now, you should have a good idea of what your job entails and how you can perform well. Your confidence will begin to soar and you have already grown as a person.

Now is the time to build on your success by thinking bigger. Start exploring future leadership opportunities. You have what it takes because you are able to see your growth over the last few months, and you know where you are headed. Your boss has a good idea of what kind of person you are because you’ve had time to demonstrate this. You are taking on new things and accomplishing your goals. Continue to learn as much as you can about your company and the industry, Take on new learning opportunities by joining industry groups and networking more.

Remember, the sky is the limit where it comes to your career. Be sure to start out strong with the 30-60-90 career plan.

 

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3 Signs You’ve Got the Wrong Career

3 Signs You've Got the Wrong Career

Do you often dread going into work on Monday mornings? Do you find yourself looking at the clock waiting to go home? Does the very thought of completing the same dull tasks or dealing with the same people bore you? These are some of the many signs that you could be in the wrong career. When you are not working to your full capacity in a job that you love, or one where you can use all your talents, it’s very draining. It could be time for you to move on and find a career that will inspire you again.

Here are the top 3 big signs that you’ve got the wrong career

Learn what the signs are that you need a new job, and fast! Here they are:

1. Your workload is out of control

When a job no longer appeals to a person, they tend to procrastinate a lot about job duties. Time management becomes a thing of the past. Project deadlines go by without as so much as a wink. The workload is so out of control that you no longer care if anything gets done. You are just going through the motions.

2. You are not part of the team anymore

When people are happy in their jobs, they are excited to be part of something bigger – like team collaboration. But, when someone is burnt out and tired of their career, they tend to withdraw from others. If you dint yourself in this situation, it’s time to evaluate if a career change is in your future soon.

3. You haven’t had a promotion or raise in a long time

Another reason you may be falling behind in your career and growing weary of it because you are not getting the raises or promotions you once did. This can either be a lack of performance on your behalf, or it could be that the company no longer values your skills so they don’t give you what you need. It’s time to move onto a job that will provide you with more upward mobility and respect.

If you find yourself in any of these circumstances, there are some things you can do now. First, take an inventory of your current work skills, your interests, and the achievements you have made. Then, take the time to take a career personality assessment to discover the types of careers you may be better suited for. Following, brush up your resume, focus on getting some training in your area of interest, and find a new job. A temporary job can provide a chance to see if you really need a career change because you can try before you buy.

 

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Why You Should be Recruiting More Passive Candidates

Why You Should be Recruiting More Passive Candidates

 

In the recruitment market, there is always a push for hiring the highest quality of candidates, and placing them in the jobs that are the best match. But this often poses as a huge challenge, because these great candidates are hard to find in high-demand industries. This is when recruiters turn to passive candidate recruitment methods to seek out professionals who may not be currently looking for a job right now, but whom have the right qualities for placement in an upcoming job order. Here are several reasons you should be recruiting more passive candidates for your organization.

What is it about passive candidates that is so appealing to recruiters?

You may be asking yourself, “Why would I want to put any energy out trying to recruit passive candidates, if they are already employed by someone else?” This is a valid question, but it goes much deeper than this. Passive candidates often represent the cream-of-the-crop in terms of the types of candidates you want to build a relationship with. They have several key advantages over active candidates, including:

  • They’ve already earned the experience and accolades that are desired by top companies, so their value is greatly elevated.
  • They have excellent references and backgrounds that are desired by companies, so you can leverage this for negotiating higher placement fees.
  • They are well connected with other leading candidates, so once you have won a passive candidate over, their colleagues will follow – making your job as a recruiter easier.

These are just a few advantages you will find when working with passive candidates. How can you start attracting and building a nice pipeline of passive candidates? Read on for some tips on finding and recruiting passive candidates.

3 ways to find and recruit passive candidates

Use these tips for finding those top passive candidates and getting them on board.

1. Use a personalized recruitment approach

Instead of sending out canned email messages that sound “salesy,” why not take a more personalized approach to meeting passive candidates? Connect with them on social networks and at local business networking events. Introduce yourself, what you do, and how you can help them reach their career goals. Then follow up in a non-threatening way, maybe over a cup of coffee.

2. Find out what passive candidates want

As early as possible, get to know what each passive candidate is looking for in terms of the next level of their career growth. Maybe they are already at the top of their game and are looking for a change? Be open and just ask them outright what they may be looking for in the next three-to-five years.

3. Offer passive candidates what they want

Now that you have an idea of what a passive candidate wants, stay in touch and offer them opportunities to get to know some of your best clients. Work out a strategy to get them a position that meets their needs with one of your companies. Go one step beyond what other recruiters are offering with a sweet compensation and career growth package they cannot resist.

 

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Be Careful What You Tweet! Job Seeker Tips to Avoid Social Sabotage

Be Careful What You Tweet

 

It’s been said many times over – be careful what you share on social media sites. Social networks forever archive the comments and posts of people who own these accounts. What may appear to be a harmless post can land anyone in legal hot water later on.

But, people still think that it’s ok to vent on social networks about their bosses, their co-workers, and more. Before you open up that Twitter app to share the latest complaint, stop and think about how this could cost you a job.

Consider your image on social networking sites

When is the last time you checked out your social media profiles from an objective stance? Consider that in a recent workforce survey, some 93 percent of all recruiters polled said they turn to social networking sites to learn more about candidates before hiring them. This means, a recruiter for your dream company is going to be poking around your Twitter feeds, your Facebook timeline, your LinkedIn profile, and more before asking you to come in for an interview.

Never talk about drugs on social networks

The number one no-no that recruiters say they don’t ever want to see on a social media profile is a reference to drugs of any kind. Even if you live in a state that allows the legal use of some drugs, leave this off your profiles. Drugs, drinking, partying, and other juvenile behavior is not something that recruiters care to see in potential hires.

Don’t re-tweet or share offensive content

Just because a friend posts something you think is funny or cool means it should be shared. Much of the social media content out there today borders on illegal and offensive, so just pass it by. Imagine if you re-tweeted a post and then a recruiter saw this on your profile? Not a good idea at all.

Stop talking badly about your company

Everyone has heard a story about someone who has talked negatively or abusively on a social network and ended up getting fired over this. It’s a very real thing that happens all the time. If you are upset about something that has happened at work, take the time to talk offline with someone you trust or your HR department – but leave it off the social networks.

Eliminate negative and offensive content

While you are avoiding the sharing of offensive and negative content, do a quick audit of your past tweets and delete those that could paint you in a wrong light. These can include offensive imagery, references to drugs and drinking, photos of partying with friends, and anything that includes violence, illegal activities, and discrimination towards other people.

Never make threats on social media

If you have had a bad experience with someone in your circle of friends or co-workers, whatever you do – never ever make threats on social networks. Not only can this come back to haunt you in a job search, but you could face criminal charges from the targeted person.

If you are employed, be discreet

Many people search for jobs while they are currently employed, about 60 percent of all adults do. But you want to use discretion while using social networks for this purpose. Don’t announce you are available for work when you are working for someone else. Don’t use the company computer to search for jobs online. These activities raise red flags and you could wind up getting fired from your current job.

 

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Unemployed? Job Seeking? Here’s What You Need to Know

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Finding a job when currently employed is one thing; finding a job when unemployed is an entirely different experience. Studies have shown that it can be harder to find a job when unemployed, because some hiring managers view this as a negative mark for a candidate. An employed candidate is somehow more favorable than someone between jobs? It doesn’t really make a whole lot of sense.

Fortunately, these attitudes are changing. Today, hiring managers understand that sometimes people face periods of unemployment through no fault of their own. If you are currently in this predicament, take heart – there are some ways to make the most of this time in your career.

1. Don’t sit around waiting for a job offer – get out there and grab one!

As an unemployed person, you are actually in a unique position to be the master of your job search. Instead of having to sneak around a job trying to look for work and go to interviews, you can dedicate all your time to finding a great new job. Get up early every day and treat it like a job, searching for work, going to job fairs, volunteering in the community, heading to your local temporary staffing agency, and connecting with recruiters on social media accounts.

2. Good news – you can start working immediately.

The positive side of being unemployed while looking for a new job is that you can start immediately if an employer calls you up. Make sure to emphasize this at all interviews and when talking with the recruiters at your temporary agency. Check in frequently, and be sure to accept part-time and even one-day assignments while you look for something better.

3. Take on a temporary assignment in the meantime to stay active.

The best thing you can do for your career and spirits is to stay active in your career by taking on temporary assignments. Be open to trying assignments that may be somewhat outside your normal types of work tasks. Stay in good terms with local companies by accepting assignments, being punctual and professional at all times.

4. Make sure to get the support and guidance for your career.

Being unemployed, even for short periods of time, can be hard on the psyche. This means you will want to stay connected to others by attending unemployment benefit meetings, support groups, and remaining a part of the world. If you have a circle of friends and family around you, rooting you on, you will be better able to face the daily aspects of finding a job with a good outlook.

5. Try learning some new marketable skills or head back to school.

The other advantage you have as an unemployed job seeker is that now have the time to learn new marketable skills or to finally head back to school to earn that degree you’ve always dreamed of. Take careful inventory of the skills you have now, what’s lacking, and if training can close the gap so you can become more valuable in the workforce. Many states have workforce development programs that can include financial support for earning a certificate or degree in a certain industry that’s in need of skilled labor.

Use the above steps to launch your new career in a positive way. Do not despair. A new job is just around the corner.

 

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Why Use a Staffing Agency?

Has the question ever occurred to you, or have you asked it yourself — why should I use a staffing agency?

 

Watch the video below to hear two Advance Staffing employees discuss why you should use a staffing agency!

 

Click here if you’d like to discuss partnering with a staffing agency like Advance Staffing Solutions today!

Massive Mistakes to Avoid While Job Seeking

Massive Mistakes to Avoid While Job Seeking

 

No matter how much of a “veteran” you are of the job market, a job search can still be filled with worries. Not only are you fighting possibly hundreds of people for the same job, but you could also be fighting against yourself. Those who make mistakes while searching for a job will find it difficult to land an offer. Today, we will discuss massive mistakes you should avoid while job seeking so you can be successful.

Providing Too Much Information Too Soon

One of the biggest mistakes you can make during a job search is to provide too much information. No matter how long you have been in the professional world, you do not need to provide every single detail to potential employers. This goes for writing your resume, your cover letter and answering questions on job applications. Employers want to know what you can do to help their company, so focus on how you helped previous employers when providing information. You need to make sure each piece of information on your resume tells employers why you are the right person for the job.

Failing to Have a Digital Footprint

Even though it has been discussed in the past that a digital footprint can be detrimental to your job search, because of what is included in it, it is still important to have one. You need to have a digital footprint, which includes Twitter, Facebook and LinkedIn. You should also search for your name online to find out what is posted about you on the Internet. You might come across content posted by you that is unsavory or content posted by others that is unsavory. Failing to clean up your social media profiles is also a massive mistake that can hurt your job search.

Treating a Job Search as a Battle

Another major mistake you need to avoid during a job search is treating it like a battle. How do people do this? They turn a job search into a battle by trying to outsmart recruiters or hiring managers during interviews or other discussions. Even though it might be a fight to find a job, you do not want to battle with a recruiter. A recruiter is someone who is looking out for you and trying to get you placed in a job that matches your skills and experience. This means you need an open mind to accept part-time and temporary assignments, if needed to get your foot in the door with a great company.

Failing to Request Help from Networks

Professional networking is very important today, so why would you fail to request help from your network when searching for a job? This is a massive mistake that must be avoided at all costs. Your network is there for a reason; to expand your professional knowledge and help you with career moves. Remember, your network also includes the temporary staffing agency that you choose to work with. Select one that is geared for your industry and ask for a recruiter who knows about the companies you are targeting in your job search.

If you avoid making at least some of the massive mistakes outlined above, you should have fewer troubles with your next job search.

 

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Overqualified for a Job? Here’s Why You Should Apply, Anyway!

Even though many companies tend to stay away from hiring overqualified candidates, it still doesn’t mean you should not throw your name into the hat. Being overqualified for a job does not rule you out entirely, which is why you should still apply for the jobs you find. Below, we will discuss why you should apply for jobs for which you think you are overqualified.

Find a Personal Referral

If at all possible, find a personal referral within the company if you are overqualified for a job. The personal referral should be someone you worked with or for in the past who can vouch for your track record and work ethic. A personal referral can go a long way in any job search, but it can be very important when trying to land a job for which you are overqualified. The referral will be able to speak to how dedicated you will be to the company despite working a job you have done in the past.

Apply Because You Need a Job

One reason why you should still apply for a job for which you are overqualified is because you need a job. Maybe you have been unemployed for six months and desperately need to find work. Even if you have come across a job that you hold too many qualifications for, send in your resume anyway. You never know what direction the company wants to go in, so you really have nothing to lose.

Apply Because You Aren’t Worried about Promotions

Are you at the point in your career where climbing the corporate ladder has become an afterthought? Are you a veteran of the workforce? If so, working a job for which you are overqualified might be the right step to take in your career right now. Maybe you want to work your final year or two prior to retirement in a job that makes you feel comfortable because you have done it in the past. If so, send in your resume the next chance you get.

Apply Because You Thrive in These Situations

If you are the type of worker who thrives in situations such as these, send in your resume for the job. You might have to take a cut in pay, and answer to people whom you normally would be in charge of, but you are the type of person who can handle all of this. It’s possible that this job will lead to bigger and better things in the future too.

Apply to Gain Valuable Career Experience

You might not be a veteran of the workforce, but you could still be overqualified for a job. Because of this, you should apply simply to gain interview experience. There is nothing wrong with going on a ton of job interviews because the more you go on, the more experienced you will become in answering tough questions and explaining your career history. You will also learn a few new things on the job, which can be leveraged for something better.
Being overqualified for a job does not have to hinder your search for employment. Based on the reasons outlined here, you should submit your resume for jobs and take a chance even if you are overqualified.

Is Following Your Heart Actually Rotten Career Advice?

Nearly everyone has heard someone say to them in the past,”Oh, just follow your heart”, when it comes to choosing a vocation. But, is this really rotten career advice? Maybe this was great advice when you were in Kindergarten and could imagine yourself being anything you wanted – like a fireman or a doctor or a teacher. In the real world of adulthood, it can be a good thing to know where your passions are and how they can tie into a solid career path.

Learn when to follow your heart and when to think with your head in a career.

Career Issue: Your company has not offered you any real career advancement in years and you feel “stuck”.

In this case, it’s easy to get caught up in thinking with your heart that tells you to run screaming out of the building. But, wait! Stop and think about how you can turn your career around and start asking for what you want. Schedule a meeting with your manager to talk about how you can grow in your career through advanced learning, opportunities to take on new responsibilities, and new projects that will honor your skills and interests.

Career Issue: Your co-workers are a bunch of backstabbers and the job is causing you stress most of the time.

You could follow your heart and “go off” on your co-workers concerning their behaviors. This would bring temporary satisfaction, but it would not solve the problem. Instead, you could face even more problems with getting along with peers and you could even lose your job. Think with your head and find a way to bridge any communication gaps with your peers, but be careful to keep things professional while protecting yourself.

Career Issue: You dread going to work on most days and you feel “lost”.

This is typical of someone who either isn’t in the right career or is not honoring his or her true talents. If the very thought of heading to work makes you cringe, then it’s time to try something new. In this case, you will be combining your heart-thoughts with reasonable career options. Take the time to work with a career coach or a staffing agent to help you identify your strengths and skills that match up with certain types of careers. Try taking on a new career as a temporary employee before you commit to a career path.

Career Issue: You are not earning as much as other coworkers and new hires.

Salary can be a real issue for many who have been in a job for a long time, or who may not have a degree or experience in an area where earnings can be better. If you are not earning what you’d like or if you find out you are being underpaid as compared to co-workers, it could be time to move on. Follow your heart, but use your head and look for careers that pay better. Get the training and experience through local programs and temp job assignments.

For help and support with your career direction, head over to Advance Staffing Solutions at one of our greater Detroit area locations in Monroe, MI; Sylvania,OH; or Southgate, MI today!

3 Good Reasons to Turn Down a Job Offer

As a job seeker, it can be easy to jump at a job offer as soon as possible. After all, you’ve been applying and interviewing everywhere and it’s taking a long time to get one. However, not every job offer is lined in gold. Some may lead to disaster for your personal life and for your career.

It’s important to weigh the pros and cons of every job offer before you accept it. Why is this important? There are several reasons, and today we will talk about the three valid reasons you may want to turn down a job offer that you’ve received.

#1 – The company has a history of failing

A job offer may seem wonderful at first, until you dig a little deeper into the company itself. A huge red flag would be a company that has a history of failing in many ways. This could be a high turnover rate among employees due to no work life balance, or it could be a company that has a shoddy financial history of layoffs and being bought out by other companies. If the company has posted financial earnings and stock reports in the last quarter or two, you can review this to see how the company is performing. Take the time to review company ratings online and you may see a pattern of problems.

#2 – The money isn’t even close to being enough

If the job offer has come with a very disappointing salary attached to it, take the time to negotiate for a higher compensation now before you accept it. Failure to do so could lock you into a job that pays a lot less than you need to support yourself and your family. This will lead to resentment and financial stress. It’s possible to go online and research salaries before walking into an interview so that you can discuss this before the job offer comes. Follow your gut on this and do not accept a job offer that pays far below what you deserve. A better job that pays more is out there.

#3 – The job is another dead end road

When people get desperate for any job they often accept a job offer that does not offer much room for advancement. Don’t get caught in this trap. Find out from the recruiter what the career path looks like for this job. Get the job description in writing during an interview or when the offer is made. Let the recruiter know that you are looking for long-term career success and the opportunity to learn more in the industry. Find out how this job will enable you to grow in your career. If it looks like it will be a dead-end job, run in the other direction.

Perhaps one of the best ways to get a great job offer is to work through a staffing agency with caring representatives who will be focused on helping you land a job that is well matched to your skills and aspirations. Often times, a staffing agency can negotiate a much better job offer then if you tried to do this on your own. You can even work temporary assignments until a better job offer comes. So, never settle for a bad job offer – instead connect with Advance Staffing Solutions for career support.

A Short Work Experience Doesn’t Keep You Out of the Race!

Are you a new college grad with limited career experience? Have you been working a series of short term jobs with no real direction? Do not let a short work experience keep you from landing a new job. Short work experience should not prevent you from landing the job of your dreams in your industry, but it can hurt if you do not know how to sell that experience to potential employers.

Here, we will discuss how you can sell your skills and take the focus off the short work experience to employers so you can land a job.

Explain Your Skills Learned

One of the first things you need to do when interviewing for a job with a short work experience is to explain the skills learned in that short period. After explaining the skills learned, talk about how they will be useful to the company if you are hired. You should also talk about any training received while at previous companies or if you are planning to return to school for an advanced degree. You can also share other experience like volunteer work, special projects completed, and freelance work performed. All of this information will only help your case when interviewing for a job.

Discuss Your Responsibilities

Another good idea when trying to land a job with short work experience is to talk about the responsibilities you held at prior companies. Maybe you worked for one year or more as a department manager. Maybe you were put in charge of payroll at a smaller company. Both of these items will help you land a new job even if you have short work experience during your career. The more responsibilities you have to discuss, the better chance you have at the job.

Stress Your Educational Background

For most people with a short work background, many of them are just out of college or returning to the workforce after raising a family. Because of these two reasons, you must stress your education background. Be prepared to inform the company about the degree you earned, which classes were most important to your major, any internships you worked and any clubs you were involved in that would help you learn about your profession. By talking about your education, you show the employer how dedicated you were while in school to land a job such as the one you are interviewing for right now.

Explain the Short-Term Jobs

If your short work experience includes temporary jobs or a lot of job hopping, you need to disclose these positions to the employer. Instead of trying to hide these jobs, you must talk to the employer about them and explain why you worked temporary jobs or moved around a lot. Reasons could include you wanted to gain as much experience in a short period of time as possible or that you were laid off from your permanent job and wanted something to hold you over until a new full-time job came along.
The bottom line here is that having a short work experience should not hold you back from landing a new job so long as you take advantage of the tips outlined above. You can fast-track your way to career success by taking on temporary assignments through Advance Staffing and earning more career experience at the same time as getting paid.